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Destination Niigata
Speciality Festivals

Sado Island Earth Celebration

Every August, it's the beautiful island's main event: A post-hippie island drum fest.

Destination Kyoto
Speciality Festivals

Daimonji

Blaze and amaze. Praise the ancestral spirits during Kyoto's annual fire display.

Destination Shizuoka
Speciality Festivals

Fukuroi Enshu Fireworks Festival

Head to Fukuroi for the biggest fireworks fest in Shizuoka.

Discover the Different Regions of Japan

Chubu

Most tourists will only glimpse the region as a blur through a bullet train window; Chubu, though, deserves your attention.

A camel looking out over the Tottori sand dunes

Chugoku

Wedged between the more famous regions of Kansai and Kyushu is one of Japan’s most beautiful gardens, the country’s oldest shrine, ever-changing sand dunes and a tiny island reigned by rabbits.

Hokkaido

It's a whole new world on the northern island of Hokkaido.

Kansai

For centuries, Kansai has been the cultural heartland of Japan.

Kanto

Most people will come to Kanto for Tokyo but the region has other talents that are well worth setting aside some time to explore.

Kyushu

Kyushu is one of Japan’s four main islands and by far it’s most underrated.

Okinawa

White sand beaches and crystal blue waters, jungles and rare wildcats, centuries of unique native traditions, the birthplace of karate — this is Japan’s very own tropical island paradise.